Charles Rudibaugh is a well-known marketing guru. But what is it exactly?
A guru is defined as a teacher. He offers an intellectual guide in major matters. A marketing guru is someone who is at the top of his game, like Charles, and ready to help others in achieving their marketing goals in life.
It takes hard work to become someone like Charles. As someone at the top of his game, Charles never stops learning. He always pushes the envelope.
You may have an MBA degree, but it is just a good starting point. However, most marketing gurus are just self-taught. Keep in mind that learning and mastering your skills take a lifetime. Make sure to learn something new every day. Failure to do so will only make you fall behind the rest of the population who is pushing daily to learn a new skill to be used in life.
Read a lot of books, so you always have ideas flowing.
Marketing and technology are inseparable. Marketing changes as fast as technology does. Marketing technology will double each year. For example, Facebook and Google are competing in the marketing field. They always push the industry each day. If you want to be a marketing guru, you must stay up with times.
Knowing what you are good at is something that a marketing guru knows. He knows that self-awareness is vital. A guru also knows what he is good at and also his weaknesses. Self-awareness is defined as a knowledge of your personality and individuality. It is an important characteristic of a successful entrepreneur. So start getting to know who you are and what you are capable of to help you become a marketing guru, like Charles.
But you do not need to be the jack of all trades. However, you must try your best to know a lot about a subject.
By taking a risk, you are learning something, which is useful to your everyday life. Although some risks do not work out, others will. Remember that a failure is how you can grow as a marketing guru and as a person. If you are willing to take risks, you are learning a lesson so you can find a way to do better things.
When you take risks, you are getting out of your comfort zone so you can truly learn more about yourself and your trade.
